Tasks to remember with local SEO
There are many things you take into consideration when doing SEO for local business, but these by far, are the top 5 items on the SEO Spank task list.
- Make sure your brand is in the Title, Description and Keyword meta tags.
*How do you want people to identify with you in the brick and mortar establishment
- Always focus at least two pages on your immediate local market.
*Keep in mind that 90% of major purchases are made in the local market place
- Always get links from your local and state chamber of commerce organization.
*Most Chamber of Commerce web sites have an authoritative standing
- Always get links from the manufacturer of the goods you sell or represent.
*Manufacturers are the top authority on their brand, they often link to retailers from their site
- Make sure your content promotes each product or service you sell.
* Ummmm.. DUH! You would be surprised at the "blanket" coverage on your competitors site
- Long Tail Keyword Phrases are HUGE
*A way to dominate in your marketplace is to first gain rankings for keyword phrases that are more than five words in length. This privides link juice for the short tail.